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CRM Manager Sweden

At Storytel we believe that powerful stories add an extra dimension to life. We offer thousands of audiobooks and ebooks to customers in 15 markets, with several new markets launching in the coming year. Storytel is Northern Europe's largest audiobook streaming service and we are looking to strengthen our Global CRM Team by adding a CRM Manager.

About the role

Storytel is looking for a CRM Manager for the Swedish market. This role is located in the Swedish Marketing team, but will be part of the Global CRM team that works extensively with all the countries in which Storytel operates and has the task of creating structures and work processes globally, as well as supporting the local markets with implementation and adaptation.

The position is responsible for managing all marketing automation programs and campaigns in Sweden and working closely with both the local and global marketing teams as well as the content and technology teams to implement targeted conversion and customer retention programs and strategies. The role will take the lead of managing the growth and development of Storytel Sweden subscriber base.


  • Localize and implement all global and local marketing automation programs in Sweden.
  • Plan and implement all local CRM activities in Sweden with a focus on developing engagement, loyalty and retention.
  • Optimizing email marketing and push notification programs for improved performance.
  • Monitor and follow up on CRM key performance indicators.
  • Establish test plans, conduct test and continually improve upon customer communication and campaigns effectiveness.
  • Always taking a data driven approach to CRM.

What we are looking for:

  • +5 years work experience from similar roles.
  • Proven ability to drive several projects at the same time and to prioritize between the initiatives.
  • Capability to measure, analyze and communicate ROI of campaigns and activities.
  • Ability to work under pressure and respond quickly to requests with a wide degree of self-sufficiency.
  • Prior experience with marketing automation platforms completing tasks like segmenting lists, building email templates and ensuring inbox delivery is required.
  • Understanding of database architecture and queries strongly preferred.
  • Excellent communication skills in both English and Swedish.

What we can offer

Storytel offers you the opportunity to dive into our developing company that embraces the latest technologies on the market. Good company culture is important to us at Storytel and we believe in, and focus on, personal development. The HQ is situated in the center of Stockholm. If you like to read more about us and our products please have a look at www.storytel.se.

Does this sound interesting? We would love to get your application today.

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The Storytellers in 4 words?
Friendly, Welcoming, Helpful, Innovative.

Amount of coffee and tea cups per day?
Impossible to know, we like our hot beverages.

Number of orange headphones?

Times we celebrate?
Whenever we have something to celebrate. Which is quite often, we like to celebrate - preferably with cake. 

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