Head of European Markets

  • Barcelona
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At Storytel we believe that powerful stories add an extra dimension to life. Storytel is one of the world’s leading audiobook and e-book streaming services and we offer unlimited listening to consumers in 20+ markets, with several new markets launching in the coming year. Our vision is to make the world a more empathetic place with great stories to be shared and enjoyed by anyone, anywhere, anytime. We are now looking for a Head of European Markets to join the team!

About the Role

To continue our successful growth and expansion journey within Europe, we are looking for a business leader to head our European Operations (excluding the Nordics), which today consists of 2 hubs comprising 9 markets and 8 local team operations – from our oldest operations in the Netherlands to our most recently launched market Israel. 

As Head of European Markets, you will work with our Head of Hubs and Country Managers to ensure a continuous +50% market growth, calibrating resources across markets, building brand awareness and further improving our local product market fit by applying the right set of offerings, partnerships and growth strategies in each market. You will also plan continuous expansion together with the Head of Hubs and Expansion Leads into more European markets. 

In this role, you will be overall responsible for the performance and growth of the European business as a whole. This entails translating company goals into tangible KPIs for the European markets, setting short and long-term strategies for growth as well as profitability, developing an efficient organization that balances global and local capabilities, running budget processes and following up on progress. 

Storytel is a non-hierarchical organization with lots of cross-functional processes to ensure seamless collaboration between our Commercial operations with the Content, Product, Tech and administrative departments. You will be an important stakeholder to our Global commercial and Product teams when it comes to growth and subscriptions. 

About the Team

As Head of European Markets, you report to Ingrid Bojner, CCO (Chief Commercial Officer). Together with the Head of Nordics and the Head of International Markets as well as the strategic Commercial functions (Growth strategy, Acquisition, Brand and Engagement), you form the Commercial Leadership team. As part of this team, you will work in a dynamic setting, with continuous organizational development to ensure we deliver on our customer promise to make the world a better place by making stories available to anyone, anywhere, anytime, and to achieve high-set global targets of 35% revenue growth as well as explicit EBITDA targets.  

Storytel’s culture encourages self-leadership, innovation, collaboration and our employees share a common passion for high-quality content and stories. There is a strong emphasis on continuous development, learning through experimentation and actively sharing feedback to constantly improve performance.

Therefore, we believe you are open-minded, pragmatic and have a passion for building and developing businesses. You understand the beauty of delegating mandate and can work without prestige with all functions in Storytel. You will be an important commercial stakeholder towards our Product and Tech teams and work very closely with the global Content team to ensure the best content available in our services. 

About You

To be successful in this role we believe that you have 

  • 8+ years of proven work experience from areas within business management, operations, strategy or similar
  • Experience from successful high-growth online consumer business, media and entertainment, tech and or product services 
  • International profile and experience – location is of less importance 
  • Solid understanding of subscription business models 
  • An entrepreneurial mindset, excellent leadership and communication skills 
  • Ability to thrive when building efficient organizations with high level of autonomy and collaboration 
  • Excellent English communication skills, both written and spoken

To thrive in this role, we believe that you are data driven, have high execution capacity and great organizational skills. Your experience should include leading a significant and relevant business organization within an online consumer or subscription business (ideally content driven, although not required) set in an international context. Strong leadership skills evidenced by a track record of successfully bringing accomplished and culturally diverse teams across multiple geographies together will be key.

What we offer

Storytel offers a friendly, entrepreneurial and fast-moving work environment where new ideas and creativity are welcomed. We like doing things in new ways and questioning old methods. The Storytel culture – characterized by being welcoming and helpful – is important to us. We don’t believe in hierarchy and micromanagement; we highly believe in giving responsibility and having people grow alongside it. And of course – you get unlimited listening to audio and e-books from our service!

Does this sound like you? If you feel like Storytel is a place where you could thrive, let us know and we will contact you as soon as possible.

Please send in your application in English and apply no later than 2021-04-18.


Amsterdam, Stockholm, Copenhagen and Barcelona
Usually responds within two weeks

Or, know someone who would be a perfect fit? Let them know!

Van Diemenstraat
1013 NH Amsterdam Directions


Tryckerigatan 4
111 28 Stockholm Directions


Vester Farimagsgade 41
Copenhagen Directions


Barcelona Directions


The Storytellers in 4 words?
Friendly, Welcoming, Helpful, Innovative.

Amount of coffee and tea cups per day?
Impossible to know, we like our hot beverages.

Number of orange headphones?

Times we celebrate?
Whenever we have something to celebrate. Which is quite often, we like to celebrate - preferably with cake. 

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